It’s all about creating connections with the brand beyond the functionality of the product itself that people want to share

Mauro Porcini

Senior Vice President and Global Chief Design Officer, PepsiCo

Marketing is never short lived, it’s about the long-term development of the company.

Gao-na

Head of Mengniu Overseas business, Hong Kong and Macao Region
Inner Mongolia Mengniu Dairy (Group) Company Ltd

Whether you are talking about your customers, your client, or employees, happiness is a competitive advantage and it creates better relationships.

Silvia Garcia

Founder & CEO Feel Logic and Happiest Places to Work
Former President of Happiness Institute and Director of Global Marketing, Coca-Cola

You need to strike a balance between artistic ideas and commercial results.

Alex Zhou

Chief Customer Officer, POP MART

Data doesn’t lie and it can help us provide a better experience for the customer.

Nike Kong

Head of Innovation, Hang Seng Bank

With ChatGPT, there’s no need to be fearful, we should be excited, as eventually it will become part of our life.

Liyang Mo

Chief Executive Officer, HIVE Culture Communication Co., LTD.

Virtual events can help you build stronger connections with your target audience.

Yoyo Ng

General Manager, iClick Interactive Asia Group Limited

In addition to adopting new tech, we need to change our mentality. Brands need to provide entertainment and offer engaging experiences, content that reaches their target audience.

Flora Chan

Associate Account Director, INDEX GAME

If your ad isn’t seen, then it can’t make an impact.

Megan Reichelt

Country Manager, Southeast Asia, Hong Kong & Taiwan Integral Ad Science

Almost every luxury client is looking at ways to engage people in the metaverse, as that’s where Gen Z and Gen Y are going.

Aaron Lau

Founder & Chief Executive Officer, Gusto Collective

The power of a good idea transcends age and culture.

Hilary Badger

Executive Creative Director, Ogilvy Australia